A Brief Discussion on the Business Opportunities brought by Character Sculpture in Film, Television and Animation

     The screening of the domestic animated film "Ne Zha 2" in the year can be said to have been extremely popular on the internet and globally, with box office soaring steadily. Along with it, various figurine models and sculpture designs have also emerged, and all orders have been fulfilled. Looking back at various domestic and foreign animated films in the past, it is not difficult to find that the character sculptures in them, as an art form and commercial product, have also brought various business opportunities to businesses

     Firstly, the sales of derivative products. Character sculptures in film and animation can be sold as figurines, models, and other derivative products. These products usually have high collectible value and can attract fans to purchase. According to relevant data reports, the factory that accepts orders for Nezha's figurine models is still unable to meet market demand with 24-hour machine production. Especially the limited edition or special edition character sculptures launched can further enhance the scarcity and value of the product, attracting more collectors and fans.

     Secondly, setting up film and animation character sculptures in theme parks can enhance visitors' immersion and increase the park's attractiveness. Placing these sculptures in the center of the mall can attract a large number of customers to check in and increase foot traffic. Using character sculptures as props or displays in marketing activities can increase the fun and interactivity of the event, attracting more participants.

     At the same time, providing personalized character sculpture customization services to meet the personalized needs of different customers can bring high value-added income.

     In summary, character sculpture in film and animation is not only a form of artistic expression, but also a field with enormous commercial potential. Through diversified business strategies and innovative marketing methods, the commercial value of this field can be fully tapped, achieving maximum economic benefits.